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American Film Institute recognition

The success of the film brought an animated television series called Beetlejuice on ABC. The show lasted on from September 9, 1989 to December 6, 1991, and Tim Burton served as executive producer.

Burton hired Jonathan Gems to write a sequel titled Beetlejuice Goes Hawaiian in 1990. "Tim thought it would be funny to match the surfing backdrop of a beach movie with some sort of German Expressionism, because they're totally wrong together," Gems reflected. The story followed the Deetz family moving to Hawaii, where Charles is developing a resort. They soon discover that his company is building on the burial ground of an ancient Hawaiian Kahuna. The spirit comes back from the afterlife to cause trouble, and Beetle Juice becomes a hero by winning a surf contest with magic. Michael Keaton and Winona Ryder agreed to do the film, but only if Burton directed, but he became distracted with Batman Returns.

Burton was still interested with Beetlejuice Goes Hawaiian in early-1991. Impressed with Daniel Waters' work on Heathers, Burton approached him for a rewrite. However, he eventually signed Waters to write the script for Batman Returns. By August 1993, producer David Geffen had Pamella Norris (Troop Beverly Hills, Saturday Night Live) to rewrite. Warner Bros. approached Kevin Smith in 1996 to rewrite the script, though Smith turned down the offer in favor of Superman Lives. Smith responded with, "Didn't we say all we needed to say in the first Beetle Juice? Must we go tropical?" In March 1997, Gems stated that the "Beetlejuice Goes Hawaiian script is still owned by The Geffen Film Company and it will never likely get made. You really couldn't do it now anyway. Winona is too old for the role, and the only way they could make it would be to totally recast it." As late as January 2005, Keaton still had high enthusiasm for a sequel, while in February 2006, Burton claimed a sequel was not in the works anymore.